There’s nothing better than a new kit; so the summer is new kit Christmas. So far thirteen League 1 teams have revealed their kit for the new season. I’ll keep updating this post with new designs as they’re revealed. Here’s what we have so far…
Accrington are punching above their weight adopting Adidas as their kit manufacturer. Thankfully they’ve managed to bring the tone down a notch or two with an experimental dotty sleeve. It’s let Accrington down, it’s let Adidas down, but most of all, it’s let the lovely white shirt down.
We’re all shocked to our core with Blackpool’s new shirt; tangerine with white trim, like every Blackpool shirt in history. That said, it’s a nice enough design. Eagled eyed among you will see this template replicated elsewhere.
The key to any artistic process is to know when to stop. Bristol Rovers have an iconic kit and it shouldn’t be difficult to pull a decent shirt out of the bag. This version has funny cuffs, collar, stripe down the arm, what appears to be some kind of camo shadowing. The second kit goes some way to redeeming things, but not much.
Crewe’s return to League 1 is marked by a retro red and black number, but it’s the away kit which is of most note, appearing to take inspiration from their shirt sponsor Mornflake Mighty Oats.
Thankfully Doncaster Rovers’ new shirt is identical to every Doncaster Rovers home shirt of the last decade. The red and white hoops are a classic not to be messed with.
To some people, the fact that Fleetwood Town exist and are managed by Joey Barton is confusing enough. This kit, which seems to adopt about nine different styles in one, is a proper head scrambler. The away kit, however, works really nicely – silver and mint, who knew?
A tale of two shirts for Ipswich Town. An absolute beauty for the home shirt reminiscent of their heyday in the 1980s under Bobby Robson. The away shirt looks like someone has washed it with a tissue in the pocket.
Lincoln City play a classic card with their new shirt. There are few teams that wear red and white stripes who haven’t gone for the disruptive inverted colourway at some point. There will be Lincoln fans everywhere tearing up their season tickets at the abomination, but I like it. The away number is solid but unremarkable.
You can’t say that MK Dons don’t work hard to be the most despicable team in the league, black with gold trim? What are they a Bond villain? Yes, yes they are.
I’ve always felt that Hummel offer a hipster’s choice when it comes to shirt manufacturing; typically because of their excellent work on the Danish national shirts in the mid-80s. I’ve also always liked Northampton’s colours. So, put together should be a sure fire winner. the away kit is OK until you look more closely, the strange central dribble, the fading pin stripes. They get away with it, but only just.
Last season Puma made a big deal of their sublimated flux shirt designs, this year seems to have some kind of geometric update. There are randomised white flecks in there as well. A real nearly, but not quite design, a bit like Peterborough.
Plymouth return to League 1 with a couple of scorchers. The home shirt is spoilt a bit with what appears to be a button collar, the away kit is absolutely magnificent. It’s difficult to imagine under what circumstances they would need a third kit, but it ticks some boxes.
One of the big favourites for the League 1 title next season have opted for a pretty conservative upgrade. What the heck is with that collar though?
Aficionados of League 1 kit launches will know that Shrewsbury specialise in producing terrible promotional photography. For evidence try this, this or even this.This year is no different. Still, they get bonus points for adopting Admiral as their kit manufacturer.
Our friends up the A420 have selected yet another Puma kit variation. How many templates does one manufacturer need? It’s a nice and simple design, ruined by the addition of a Swindon Town badge.
Let’s not kid ourselves; all teams use standard templates, but Sunderland’s new Nike shirt absolutely screams ‘park football’.